SRI can find strength through unity

Sustainable investment, socially-responsible investment (SRI) and environmental, social, governance (ESG) approaches have been interesting topics in the funds industry for a very long time.
A number of studies have confirmed that investors are struggling to make informed decisions as they attempt to build a coherent sustainable investment strategy.
Nevertheless, the European investment industry has tried in the recent past to attract fresh money by launching new active managed sustainability funds in emerging markets or linked to hot topics like green energy. There are also new exchange traded funds (ETFs) which track indices based on sustainable or ethical selection criteria.

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