EANS-Voting Rights: adidas AG

Release of a voting rights announcement according to article 26, section 1.1 WpHG (Securities Trading Act) with the aim of a Europe-wide distribution

Notification of voting rights transmitted by euro adhoc. The issuer is
responsible for the content of this announcement.

Person/company obliged to make the notification:

Name: The Bank of New York Mellon Corporation
Place: New York
State: USA

Company data:
Name: adidas AG
Address: Adi-Dassler-Str. 1-2, 91074 Herzogenaurach
Place: Herzogenaurach
State: Germany

The Bank of New York Mellon Corporation, New York, USA, informed us pursuant to
article 21 section 1 sentence 1 WpHG (German Securities Trading Act) on February
12, 2010, that the percentage of voting rights held by them in adidas AG (ISIN
DE0005003404), Adi-Dassler-Strasse 1, 91074 Herzogenaurach, has exceeded the
threshold of 3% on February 9, 2010 and on this date amounted to 3.004%
(6,284,824 shares with voting rights).

3.004% (6,284,824 shares with voting rights) of these voting rights are to be
attributed to The Bank of New York Mellon Corporation pursuant to article 22
section 1 sentence 1 no. 6 WpHG in connection with article 22 section 1 sentence
2 WpHG.

Herzogenaurach, February 15, 2010

adidas AG
The Executive Board

Further inquiry note:

Branche: Recreational & Sports goods
ISIN: DE0005003404
WKN: 500340
Index: DAX, CDAX, HDAX, Prime All Share
Börsen: Frankfurt / regulated dealing/prime standard
Berlin / free trade
Hamburg / free trade
Stuttgart / free trade
Düsseldorf / free trade
Hannover / free trade
München / free trade

adidas AG

-apa, ots –

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